How to start and promote your record label?

Starting a record label is an exciting and challenging adventure that involves a passion for music and clear goals to support artists. With the digital transformation of the market, there are multiple innovative tools to achieve success. Next, we'll look at how you can get started with your record label and effectively use the pre-save system to promote your releases.

The importance of pre save in music releasing

Pre-save is a key digital marketing strategy to maximize the impact of new music releases. This tool allows followers to save a song or album before its release date. By doing so, streaming platforms like highlight your music in playlists and user notifications on the day it is released.

How to start your record label?

Starting a record label initially requires strategic planning where several aspects are considered. Here are some essential steps:

• Research and planning:Before you start, research the music industry and analyze what type of music you want to perform. Creating a sound business plan will help you define your vision and long-term strategies.
• Legal and financial aspects:It meets the necessary legal requirements such as registering your company and obtaining relevant licenses. It also determines how you will finance your label, seeking external investments if necessary.
• Build a music catalog:Select potential artists that resonate with your label and demonstrate your commitment to them by offering them a platform for their music.
• Create a brand identity:Your record label must have a clear identity reflected in the name, logo and social media presence.

Using music distribution and promotion platforms

Music distribution platforms such asSoundOnare essential to reach a global audience. These platforms help distribute your music on different streaming platforms and offer specific promotion tools to boost your label.

Steps to implement the pre save

Implementing a pre-save strategy is crucial to generate anticipation before launch. Here's how to do it:

• Develop attractive content:Create eye-catching marketing campaigns using social networks and your website to promote pre-save.
• Use appropriate tools:Platforms such as TikTok facilitate the dissemination of viral content, creating interest around your releases.
• Offer incentives:ate your fans with contests, early access and even virtual meetings with artists as a reward when pre-save.

Success stories with pre save

Numerous record labels and artists have seen a significant increase in the number of plays and followers using pre save. This method not only creates a solid listener base from the moment of release but helps climb the charts.

With

Starting a record label in the digital era represents both a challenge and a unique opportunity to edge the music industry with sensitivity and creativity. And adopting effective techniques such as using pre-save alongside platforms like SoundOn will lead you to success.