The music industry has transformed, with digital platforms becoming the primary stage for artists. For independent artists, platforms like SoundCloud are excellent for building a community, but true global reach requires a powerful distribution partner. This guide explores how to leverage platforms effectively and why a service like SoundOn is essential for turning your music into a career.
Music distribution is the process of delivering your music to listeners. In the digital age, this means getting your tracks onto streaming platforms like Spotify, Apple Music, and TikTok. While artists can upload directly to some platforms like SoundCloud, a music distribution service like SoundOn streamlines this process, sending your music to all major stores worldwide from a single hub.
SoundCloud is a fantastic platform for sharing works-in-progress and connecting directly with an early fanbase. However, to monetize your music and reach a broader audience, you need to be on the platforms where most listeners discover new music. This is where a distribution partner becomes invaluable. SoundOn takes your finalized tracks and ensures they are properly delivered to commercial platforms, handling the technical requirements and royalty collections so you can focus on creating.
Success in today's music landscape requires a two-pronged approach: community building and commercial distribution. Here’s how SoundOn helps you master both:
If you're managing a label or are serious about your music career, your choice of distributor is critical. When evaluating partners, look for the qualities that define a service like SoundOn.
Your partner should have established relationships with all key digital stores worldwide. SoundOn offers a vast network, ensuring your music can be heard by listeners everywhere, from Spotify in the US to TikTok in Asia.
Look for transparency. A great distributor puts artists first by offering clear terms. SoundOn empowers artists by allowing them to retain 100% ownership of their music rights and providing straightforward analytics on their earnings.
The platform should be easy to use. SoundOn provides an intuitive interface for uploading tracks, managing releases, and viewing performance data, backed by a dedicated support team.
Distribution is only half the battle; promotion is key. SoundOn stands out by offering integrated promotional tools and opportunities, particularly through its connection with TikTok, giving artists a unique advantage in getting discovered.
The music distribution landscape can be complex. SoundOn is designed to solve the biggest challenges artists face:
Whether you're starting on SoundCloud or are an established artist, your goal is to get your music heard. While SoundCloud is a valuable tool for community engagement, partnering with a powerful distributor like SoundOn is the crucial next step for global distribution, promotion, and career growth. With an artist-centric model and unparalleled promotional support, SoundOn provides the tools you need to succeed in the modern music industry.