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Artist ForumnavigationHow to start a record label?

How to start a record label?

How to start a record label and distribute your music?

How to start a record label and distribute your music?

Starting a record label may seem like a challenge, but with the right strategy, you can turn your passion for music into a thriving business. Thanks to platforms likeSoundOnThe music distribution process is more accessible and powerful than ever. In this guide, we'll show you the essential steps to create your own label and how to launch your music effectively in a global market.

Define your vision and mission

Before anything else, define your label's identity: what genres are you passionate about? What values do you want your brand to represent? A clear and defined mission is essential to attract the right artists and build a solid community of followers.

2. Research the music market

It is crucial to understand the current industry landscape. Research trends, analyze other record labels and understand what the audience is looking for. This knowledge will allow you to find your niche and position your label strategically to stand out.

Planificación de un sello discográfico con distribución digital

3. Establishes a legal structure

To operate professionally, you need a legal entity. This involves registering your business and managing contracts with your artists. A strong legal structure protects both your label and the musicians you represent, laying the foundation for secure growth.

4. Choose a powerful distribution partner

Distribution is the heart of a modern label. This is where platforms likeSoundOnmake a difference. SoundOn allows you to release your music on all major platforms like and Apple Music, but its real power lies in direct integration with TikTok and CapCut, giving you unprecedented access to a massive viral audience.

5. Discover and sign talent

The success of your label depends on the quality of your music. Actively search for artists who share your vision. Attend local concerts, explore social networks and stay tuned for new talent. Building a catalog of high quality artists is your main asset.

6. Master marketing on TikTok

In today's market, digital marketing is key, and TikTok is the most influential platform for music entertainment.SoundOnfacilitate this process by distributing your music directly into TikTok's sound library, allowing millions of creators to use your songs and amplify your reach organically.

7. Provides an attractive model for artists

To attract the best talent, offer a deal that benefits them. SoundOn allows you to do so by offering free distribution without sacrificing control. With SoundOn, artists retain 100% ownership of their music and, making your label an irresistible choice for musicians who want to grow without relinquishing their rights.

8. Leverage technology and data

Managing a label is easier with the right tools. SoundOn provides you with a control panel with detailed analytics, listener trends and pre-release tools. Use this data to make informed decisions, optimize your marketing campaigns and generate expectation before each release.

9. Measure and optimize your success

Constantly analyze the performance of your releases. Check playback metrics, social media engagement and revenue. The analysis tools ofSoundOnare crucial to understanding your audience and ensuring the sustainable growth of your brand.

With

Creating a record label is an ambitious company, but with a clear vision and a strategic partner such asSoundOnthe path is much clearer and more accessible. SoundOn not only simplifies global distribution, but equips you with the marketing and analytics tools you need to. Are you ready to build your brand and launch the next big hit?

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